by Jacob McMillen | May 10, 2023 | Marketing, Writing
TURN YOUR PREMISE INTO A BESTSELLING BOOK OUTLINE This AI-Assisted Workflow Will Help You Build A Full Book Outline In Minutes I read Story Engineering by Larry Brooks a few years ago, and his premise really resonated with me. According to Larry, a former copywriter...
by Jacob McMillen | Apr 19, 2023 | Blog, Marketing, Writing
There are a lot of different ways that writing is used online. Two of the most common buckets that this writing falls into are “copywriting” and “content writing”, and distinguishing between the two can be a bit tricky, primarily because they are so similar. If you...
by Jacob McMillen | Mar 9, 2023 | Blog, Writing
What is copywriting and how can you use it make more money? In this guide, I’m going to walk you through the fundamentals of writing effective copy for any purpose, business, or scenario. Whether you want to grow an existing business through better messaging,...
by Jacob McMillen | Feb 19, 2023 | Blog, Freelancing, Marketing, Writing
Copywriting is one of those rare skill sets that is both highly accessible AND highly lucrative. Businesses are hiring copywriters like crazy. Good copywriters can easily earn six figures. Most copywriters today work remotely. Copywriters don’t need formal training or...
by Jacob McMillen | Feb 15, 2022 | Write Bites, Writing
Yesterday was Valentine’s Day, and I may or may not have watched a popular romcom with a similar title. Regardless, I have my ranting pants on, and I’m ready to tell you all the things I hate about copywriting, copywriters, and the copywriting field in...
by Jacob McMillen | Nov 12, 2021 | Write Bites, Writing
The average person spends a lot of time reading stuff. Why? What makes people read? Understanding the answer to this question will teach us how to write things people actually want to read. Check out this episode to learn the three reasons people read stuff and what...