Increase SaaS Conversion & Retention With Better Copywriting
I help great SaaS businesses engage more effectively with their users through every stage of the customer journey.
Power Your SaaS Funnel With Persuasive Copywriting
Copywriting is the electricity that powers SaaS businesses through every stage of the customer journey.
- Aquisition: Many SaaS businesses get hung up talking about themselves and their features, but great messaging never focuses on itself. I help you connect the value your software offers to what your customers care about: their own needs, both analytical and emotional.
- Onboarding: This is where SaaS busineses with great products often fail. They match excited new customers with a great feature set but then do a poor job of walking them through their software and turning ideas into habits. I help you create a powerful onboarding experience that creates tangible “aha moments” for new users.
- Retention: Successful SaaS businesses know that retention is king, but few have a plan in place to increase retention. I help you keep users engaged with your brand through strategic content and feedback collection.
Adding great copy to your SaaS funnel is like flipping on a light switch. You might have achieved product/market fit. You have some a great core of happy users. You might even have a fully automated sales funnel built out.
But without the right copywriting, you’ll still be sitting around in the dark wondering what went wrong.
You’ve done all the hard work. I’m just here to turn on the light.
Hi, I’m Jacob, SaaS Copywriter
I’m a SaaS copywriter who has been knee-deep in copywriting, conversion optimization, and content marketing for the last 7 years.
I’m driven by one thing: figuring out what works.
I’ve helped businesses dramatically improve acquisition and retention through better copywriting and content, and I’m always looking for new opportunities to experiment and discover what works best.
I have very limited availability these days, and I only work with new clients when I feel they are ideally positioned to benefit from my areas of expertise.
If you are looking for help putting together copy for a SaaS business, let’s see if we’re a good fit to work together. Fill out the form below, and I’ll get back with you pronto.
“Few people understand how to get inside the mind of a buyer…”
“Anyone can write content for your business, but few people understand how to get inside the mind of a buyer and persuade them to contact you. When it comes to writing copy that sells, Jacob knows his stuff!”
– Gerrid Smith, CEO of Black Fin
What To Expect When You Hire Me
Review my SaaS copywriting process below to learn what to expect when you work with me.
1. Consultation & Discovery
To kick things off, we’ll hop on a call to discuss where your SaaS business is currently at, discuss key metrics, and establish high level goals for the project.
Next, I’ll send you an in-depth questionnaire, and we’ll dive into a discovery phase, where I’ll evaluate your funnel, review response data and customer feedback, and if relevant, talk with customer-facing staff.
Next, we’ll create a plan to improve your existing copy and funnel assets, as well as add any additional pieces that may be needed.
2. Copywriting & Optimization
Once our gameplan is in place, it’s time to begin the writing and optimization process. I’ll take care of the writing while your team makes the planned changes to you website and funnel.
The timeline will vary by project, but you can expect clearly defined dates and on-time delivery.
2. Copywriting & Optimization
Once our gameplan is in place, it’s time to begin the writing and optimization process. I’ll take care of the writing while your team makes the planned changes to you website and funnel.
The timeline will vary by project, but you can expect clearly defined dates and on-time delivery.
3. Testing & Iteration
Copywriting is just a guess until it’s tested, and failing to increase performance on the first try only counts as failure if you’re only willing to try once.
While my SaaS clients typically see a performance lift after the first round of improvements, I prefer to work with clients who are committed to testing multiple iterations and achieving the the largest possible return.
We’ll test, iterate, and test again until we hit our project goals.
Are You Ready To Turn The Light On?
Your business deserves better copywriting. Let’s do this.
"He was able to take the vision I had and translate it into words"
"Working with Jacob was a fantastic experience. He was able to take the vision I had and translate it into words on a page that were comprehensive and cohesive. He took time to get a clear understanding of our value proposition and ensure that it was delivered throughout the project. It was my pleasure to work with him, and I look forward to collaborating with him again in the future."
- Andrew Dourgarian, Development Director at Mettl
Request Copywriting
Are you looking for a SaaS copywriter? Enter your project details below to request a quote.
