There Are 2 Types of Content Campaigns
There are only two types of content marketing campaigns:
- Campaigns that are following a defined, proven content strategy
- Campaigns that are failing
If you're investing in generic content marketing, you are most likely getting zero ROI and simply hoping that things payoff down the road. If that's the case, I'd recommend one of two things:
- Upgrade to a proven strategy, expertly tailored for your business
- Stop content marketing altogether
Achieving success in content marketing is far more complex than most acquisition channels. It is also one of the few channels that combines both short-term results AND long-term scalable growth. But it comes at a cost.
You will NOT achieve ANYTHING investing $500 per month in content marketing. You will NOT achieve ANYTHING by throwing up generic list posts or expert roundups. I don't care what you've been told. I've worked with over 50 highly successful blogs and personally managed 3. There's a consistent way to win, and it requires you to get serious and invest in doing things at a higher level than your competitors.
If you aren't ready to get serious, that's fine. STOP wasting your money on content marketing and pursue another channel like PPC. If you're ready to make that investment, I will show you exactly how to get the job done, whether you want me to simply create a tailored roadmap for you or run a turnkey marketing campaign for your business.
Click the button below to contact me and get started.
"Jacob is that rare combination of content strategist and content creator. It's amazing to have one person able to deliver targeted content on a dependable schedule. He has over-delivered for us. Since he began working with us, we've seen an increase in targeted search traffic to our blog and site."
- Brian Massey, Conversion Sciences
Check Out My Past Work
Past experience is the best predictor of future results. I’ve helped industry-leading law firms, nationally-renowned marketing agencies, SaaS companies, massive startups, small businesses and more.